Cupid’s needle? UK under-30s wooed with dating app vaccine bonus

Cupid’s needle? UK under-30s wooed with dating app vaccine bonus

Apps such as Hinge and Bumble will offer benefits to vaccinated users amid fears of low take-up

First came the idea of making Covid vaccinations mandatory to go to the pub, while Israel offered free pizza and beer with a shot. Now UK officials have hit on what they hope is an even more persuasive reason for young people to get their jab: more chance of getting a date.

In an eye-catching policy coinciding with the rollout of vaccinations for the under-30s beginning this week, the Department of Health and Social Care (DHSC) has teamed up with popular dating apps to encourage take-up of the programme.

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June 07, 2021 at 01:30AM

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